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Unlock the Power of Promotions! Explore expert insights on automated discounts, dynamic pricing, and retail strategies to optimize your sales and customer engagement.

  • How to Measure the Success of Your Promotion Engine Campaigns

    How to Measure the Success of Your Promotion Engine Campaigns

    You need effective promotions to succeed in the retail landscape, but what you also need is the knowledge of exactly how effective your promotions are. This is where measuring promotion success comes into play as a crucial part of it. To know if you’re investing the right amount of money in the right way, you…

  • Discounts vs. Dynamic Pricing Strategy: Which Works Best for Retail?

    Discounts vs. Dynamic Pricing Strategy: Which Works Best for Retail?

    It’s easy to forget nowadays that retailing has been around long before the internet, and that the concept of discount strategy is almost as old as retail itself. Even a medieval merchant would be more successful in his craft if he were willing to sell at a lower price than the one in the adjacent…

  • How a Promotion Engine Can Maximize Your Conversions

    How a Promotion Engine Can Maximize Your Conversions

    We all know the world is hectic. We can all feel it, every day. We can feel it whilst hurrying to work, whilst cooking a quick dinner, and we can feel it when buying our necessities. As much as we’d all like to dedicate a lot of time and money whenever going through any kind…

  • Manual vs. Automated Discounts: Which Is Right for Your Business?

    Manual vs. Automated Discounts: Which Is Right for Your Business?

    Both retail and ecommerce settings are becoming more and more competitive each day, and if you aim to stand out in this field (which you should always aim for), the most important route of doing so is the route of discounts. Discounts are a way to attract new customers and reward loyal ones, but they…

  • Promotion Engine Explained: A Guide to Automated Discounts & Offers

    Promotion Engine Explained: A Guide to Automated Discounts & Offers

    The most competitive market these days is the retail one, and if you aim to sell, you’ll have to know what to tell. Your customers expect to be engaged, and the best way to accomplish that when it comes to retailing is through well-planned promotions. These will help you attract new customers, but also retain…